Definition
When an AI tool names your brand or site as the source of a fact in its answer, usually with a link or a name. It is one of the main things GEO aims for.
Why it matters
A citation is tangible proof that the engine trusts your source, and it may send qualified visits. It differs from ranking: you can be cited without being first on Google.
What to do
- Track which questions cite your brand and who is cited instead.
- Make sure the description attributed to you is accurate, and correct it if it is not.
Learn more: How Qoyod Became the Source ChatGPT Cites.
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